Upcoming Event
Tuesday, February 10 2026
6:30–9:00 pm

Forge
A Love Letter to New York

Inside the branding of the Zohran for NYC campaign
We are thrilled to welcome Aneesh Bhoopathy of Forge for a very special Design Spotlight on the branding of the Zohran for NYC campaign. This talk offers a rare behind-the-scenes look at how a contemporary political identity is shaped, one designed not just to persuade, but to organize, mobilize, and resonate deeply with New Yorkers.
Introduction by Scott Starrett, Founder and Director of Tandem.
This Design Spotlight is a chance to hear directly from the designers about the role branding can play in movement-building, how creative work functions under real political pressure, and why design remains a powerful tool for collective action.
Event Series: Design Spotlight
These events are design talks or conversations that feature designers or creative teams sharing top of mind or breakout work.
Tickets
We are committed to keeping events accessible to all participants. Your ticket for this event goes directly to paying for the venue rental and associated costs. If ticket cost is a barrier, please contact Stacey@aigany.org.
Schedule
- 6:30 pm Doors open & check-in
- 7:00 pm Event begins
- 8:30 pm Event ends
Tickets
- Non-members $45.00
- AIGA Members $40.00
- VIP Access $110.00
- Spread Good Cheer!s $90.00
Speaker

Aneesh Bhoopathy
Aneesh is a senior designer and creative director based in Philadelphia and New York City. As a founding worker-owner at Forge, Aneesh leads identity, design systems, UX, and end-to-end creative for consumer brands and left political campaigns alike. His client work ranges from D2C brands like Jambys and Birthdate Candles to movement organizations like Democratic Socialists of America and electoral campaigns including Zohran for New York City and Julia Salazar for State Senate.