Demonstrating design's impact & cultivating the future of design in New York City.

We elevate designers
and the role of design
in NYC and beyond.

We do this by:

Advocating for issues impacting our professional context;

Educating and empowering designers at every level;

Community-building and defining the future of our craft.

History

Founded in 1914, AIGA, the professional association for design, is a nonprofit professional membership organization headquartered in New York City.

Its formation began in 1911, when Fred Goudy sat at a table with Alfred Stieglitz, W. A. Dwiggins and others who shared a commitment and a passion in the nobility of a profession that had not yet been named: “the purposeful arrangement of text and images to communicate more effectively, with dignity, elegance and impact; and accomplished with high expectations for the craft of production.”

Three years after their first meeting, they decided to create the American Institute of Graphic Arts. They required each member to bring a chair, as the early organization had no permanent home. “We should each ask what we are willing to bring to the table to advance this remarkable profession.”

AIGA NY is the New York Chapter of AIGA. Established in 1982, as the association began to decentralize leadership, AIGA NY is the largest of 70 chapters with 3,000 members to date. The New York Chapter is a separately incorporated, nonprofit organization with its own Board of Directors, bylaws and tax-exempt status. While it is self-governing in every way, it operates in a manner consistent with the mission of the parent organization.

As a 501(c)(3) nonprofit organization, all charitable contributions to AIGA NY are tax deductible to the extent the tax code allows.

Leadership

The 2019–2020 AIGA NY Board of Directors represents our chapter’s diverse interests. They work to provide the varied and relevant programming and initiatives we’ve become known for, and they build on the work, commitment, and energy of past boards.

Joe Marianek
Co-President
Joe Marianek
Co-President

Joe Marianek is a designer, educator and principal at Small Stuff, where he leads projects of social and cultural impact. Joe was previously an Associate Partner at Pentagram and a design lead at Apple. His work has been recognized by the AIGA, D&AD, SEGD, ADC, and he received the ADC Young Gun Award. He is an adjunct faculty at Rhode Island School of Design, where he earned a BFA in Graphic Design. Joe has served on the AIGA/NY board since 2014, focusing on education and advocacy.

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Ida Woldemichael
Co-President
Ida Woldemichael
Co-President

Ida Woldemichael is a creative director with over 13 years of design experience. She is currently an Associate Creative Director at Wide Eye, and an educator at NYU. The heart of her work is design for political activism, and branding. Ida served as a lead designer on the historic presidential campaign for Hillary Clinton, developing the popular supporter tagline, “I’m with her.“

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Sarah Van Anden
VP Treasurer
Sarah Van Anden
VP Treasurer

Sarah Van Anden is the Senior Program Manager at the Center for Curatorial Leadership, where she facilitates programs designed to foster the professional lives of art curators and address critical needs within the museum field. As a senior member of staff, Ms. Van Anden leads program development, strategic initiatives, communications, and fundraising. Her position builds on years of experience working closely with New York City’s nonprofit arts community. Previously a Program Officer with the New York City Department of Cultural Affairs, she oversaw a portfolio of more than 140 organizations and helped distribute over $30 million annually through the Cultural Development Fund, the City’s open, competitive funding process for arts nonprofits. Her additional experiences include positions with the Shelley and Donald Rubin family office, McGraw-Hill Higher Education, Art in America, and Academic Programs at the Clark Art Institute. Sarah completed her undergraduate studies at Temple University and an M.A. in the History of Art from Williams College.

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Marc Rabinowitz
VP Operations
Marc Rabinowitz
VP Operations

Marc Rabinowitz is a Director of User Experience at Code and Theory, a digital-first creative agency. He leads teams in designing elegant products & brand experiences for clients challenged by their own gnarly digital ecosystems. Notable clients include NBC News, The Outline, Bloomberg and New York Life. Marc’s work has been recognized by AIGA, the Art Director’s Club, Adobe Design Achievement Awards, SXSW Interactive Awards, and Digiday Publishing Awards. Marc received his MFA in Design Entrepreneurship from the School of Visual Arts in 2008. He lives with his wife in the Lower East Side.

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Rosie Garschina
VP Programming
Rosie Garschina
VP Programming

Rosie Garschina is a multi-disciplinary designer and creative director with a 15-year tenure working in design and brand experience. She is currently Creative Director at Sibling Rivalry working in partnership with brands and agencies to craft and execute global rebrands, marketing campaigns and branded content.

Prior to Sibling Rivalry, she was Creative Director at Interbrand NY working on strategy and design engagements across a variety of categories with brands such as Google, Intuit and TD Bank. Prior to Interbrand, she was Creative Director of Trollbäck+Company where her clients included Spotify, Viacom, Verizon, Sesame Workshop and The New York Times. In 2017 she executed a global rebrand of MTV International that unified a design system spanning 40 countries and 13 languages. In 2015 she launched a global campaign for Spotify that doubled their paid subscriber base and elevated the Spotify Premium platform. Most recently she partnered with director Gary Hustwit to craft the opening titles and animation sequences for ‘Rams’, the documentary celebrating iconic industrial designer Dieter Rams.

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Emily Oberman
Board Member, Emeritus
Emily Oberman
Board Member, Emeritus

A native of Yonkers, New York, Emily Oberman studied design and filmmaking at the Cooper Union School of Art in New York City. After graduation she joined the legendary design studioM&Co., working with Tibor Kalman to create work for Knoll, Wieden & Kennedy, (the much-missed) Restaurant Florent, and Talking Heads, for whom they made the award winning music video for “(Nothing But) Flowers.” With Kalman as creative director, Emily was the original designer for the launch of Benetton’s critically acclaimed magazine, Colors. Before joining Pentagram, Emily cofounded the design studio Number Seventeen in 1993, which operated for (coincidentally, perhaps) seventeen years. Emily’s work is unique in that it blurs the line between promotion and design—often using language and humor to make an emotional connection. Her clients have included Benetton and NBC Universal (including brand identities for 30 Rock, The Tonight Show Starring Jimmy Fallon, and Saturday Night Live, for whom she has done the opening title sequence for 19 years, as well as a coffee table book). Recent projects include branding for Leafs by Snoop and Pounds, strategy and branding for DC Entertainment, strategy and branding for Film Independent, branding for the LA Film Festival, identity and show packaging for the Film Independent Spirit Awards, strategy and branding for the Minneapolis Institute of Arts (Mia), branding and opening sequences for Tina Fey’s Unbreakable Kimmy Schmidt and Maya Rudolph and Martin Short’s variety show Maya & Marty, and identities for J.K. Rowling’s film Fantastic Beasts and Where to Find Them and DC’s Justice League film. Other projects include the brand identities for This American Life, Bike New York, Alex Gibney’s production company, Jigsaw, and The Wing, a space for women that opened in the fall of 2016.

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Jennifer Kinon
Board member, Emeritus
Jennifer Kinon
Board member, Emeritus

Jennifer Kinon co-founded The Original Champions of Design with Bobby C. Martin Jr. OCD has developed identity systems for clients that range from the Girl Scouts of the USA to The New York Times, MTV and the NBA. In 2016, Kinon served as Design Director of Hillary for America. She has spoken about the role of identity systems around the world and served as President of AIGA NY from 2010–2012. Kinon graduated from the University of Michigan and earned an MFA from the School of Visual Arts, where she was the first graduate of the program to join its faculty.

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Chelsea Atwell
Chair, Programming
Chelsea Atwell
Chair, Programming

Chelsea Atwell is a Partner, Creative Director and Brand Strategist at Zero Studios, a digitally led design and branding studio in NYC. Prior to helping launch Zero, she served as a lead designer on the digital team at Hillary for America in Brooklyn, New York. Chelsea has traveled around the United States to speak about her experience designing for a groundbreaking presidential campaign and the importance of design in creating change for the better. She cares deeply about human-centered design and using empathy as a tool for design and business. Chelsea grew up in the midwest and graduated from the Milwaukee Institute of Art & Design with a BFA in Communication Design, where she returned to teach classes in design and illustration. She is currently a part-time faculty member at Parsons School of Design, teaching branding to undergraduate students.

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Janet Esquirol Sylvan
Education
Janet Esquirol Sylvan
Education

Janet Esquirol Sylvan is a Creative Director and devoted Educator. Professional background includes full service ad campaigns for national and regional clients, Art Direction for weekly publications, as well as UI, UX, and web development. Her personal artwork celebrates memory and is a place for experiments in communication and interaction. Janet began teaching in Higher Education at Parsons in 2003 and has since instructed and helped shape curriculum at several institutions in NYC. In early 2013 Prof. Esquirol joined the Media Arts and Technology Department at CUNY BMCC. Here, in addition to teaching Digital Design, she has been involved in grant procurement and administration and has been an invited speaker for events at SUNY, CUNY, the FATE conference, and AIGA:DEC. She has also been the Creative Director of TEDxFultonStreet since 2014, which has produced over 50 TED Talks and gained over 1 Million views online. Janet received a BA in Studio Art with a concentration in Design and Printmaking and was a Student Scholar in the Ammerman Center for Arts & Technology during her time at Connecticut College. She also holds an MFA from Parsons in Design and Technology.

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Caspar Lam
Chair, Education
Caspar Lam
Chair, Education

Caspar Lam is the co-founder of Synoptic Office, a multidisciplinary studio operating in the space between design, technology, and education. The studio’s work has been exhibited internationally and recognized by Fast Company Design, iDn, Neshan, Etapes, and It’s Nice That. Caspar holds an MFA from Yale and degrees in biology and design from the University of Texas atAustin. His work with cultural and fashion clients includes the Guggenheim Museum, Ohne Titel, and Vogue China. Adobe, AIGA, and ID Design Review have recognized his work. Previously, Caspar led design and digital strategy for Artstor, an Andre Mellon Foundation-funded non-profit to develop digital products related to metadata and publishing for institutions such asHarvard, Cornell, and the Philadelphia Museum of Art. He has been a visiting critic at the Hong Kong Design Institute and served as an Adjunct Associate Research Scholar at Columbia University’s GSAPP. Caspar regularly writes and speaks about design, most recently at Typographics and the TDC. He is currently an Assistant Professor of Communication Design at Parsons School of Design.

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Amélie Lamont
Board member
Amélie Lamont
Board member

Amélie Lamont is a product designer(d) and writer based in Brooklyn, NY. She specializes in using cultural studies and design anthropology to inform her design process. She’s also the co-founder of Good for PoC and creator of The Guide to Allyship, two resources aimed at helping marginalized communities. She’s had the honor of presenting her research and work at places such as The White House, The Great Discontent, Etsy, Twitter, Dropbox and Cooper. When she’s not designing or writing, you can find Amélie doing yoga, serving her community, watching Korean dramas, or gathering energy for her next Kamehameha wave.

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Kat McCord
Chair, Community
Kat McCord
Chair, Community

Vancouver born, ECUAD educated and 12 years practicing in London before calling New York home, Kat McCord co-founded Thackway McCord in 2008 as creative director, focusing on corporate branding plus work in the cultural and tech space. She believes in the art of the big idea, in the craft of perfecting it, and in technology to communicate it. When not obsessing about letterspacing, she enjoys drawing, galleries, bands, sailing and snowboarding. In 2017, she co-founded fallhazard.org to explore the convergence of art, design and architecture.

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Jessie McGuire
Chair, Advocacy
Jessie McGuire
Chair, Advocacy

Jessie McGuire is the Managing Director at ThoughtMatter, a branding and design agency committed to the use of artful, innovative design for clients like The New-York Historical Society, Downtown Staten Island and Tacoma’s Broadway Center for the Performing Arts. Jessie has been integral in shaping the purpose and creative vision of ThoughtMatter, spearheading projects and campaigns that include the production and free distribution of posters for the 2017 Women’s March, the redesign of the unabridged U.S. Constitution for modern readers and the expansion of the 100 Gates public art project. Jessie has also worked on branding, positioning and fundraising initiatives to raise awareness and support for socially progressive organizations and causes such as March for Our Lives, Girls Write Now and The Joyful Heart Foundation. Jessie holds a BFA in Communications Design and Advertising Art Direction from Pratt Institute and a MPS in Branding from The School of Visual Arts. Before joining ThoughtMatter, Jessie managed and worked on design projects for billion-dollar brands owned by Kimberly-Clark, P&G and Colgate Palmolive. When Jessie is not working on design, she can be found running in Brooklyn—alone, in a race or after her two kids.

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Julia Parris
Communications
Julia Parris
Communications

Julia Parris is an independent commercial photographer and art director based in Brooklyn, New York. A graduate of Rhode Island School of Design, she brings her interdisciplinary fine art background to every project. She has established in-house photography studios at agencies such as Wieden+Kennedy NYC, Big Spaceship and McKinney. Parris creates and leads community arts initiatives, teaches and volunteers in youth focused art programs and speaks on creative entrepreneurship. Julia is currently working on the second edition of her self-published collage zine, MOVE SLOW, due in fall 2018. When she’s not shooting, she can be found gallery hopping, reading, or running in the park with her dog, Wiley.

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John Rudikoff
Chair, Development
John Rudikoff
Chair, Development

John Rudikoff is the CEO and Managing Director of the CUBE (the Center for Urban Business Entrepreneurship) at Brooklyn Law School, a law center that trains lawyers to serve startup businesses and entrepreneurs through clinical practice. John also serves as Special Counsel and Representative-At-Large to MASS Design Group, an internationally recognized design firm with headquarters in Boston and Kigali, Rwanda. John previously served as a member of the MASS’s board of directors from 2011-2013, and as General Counsel and Director of Business Development from 2013-2015. John also serves as board chair of Terreform ONE [Open Network Ecology] a non-profit architecture group that promotes innovation and smart design in cities; and Friends of the Brooklyn Queens Connector (BQX), a non-profit group working to develop a new light rail transit system connecting the two boroughs. After completing law school, John served for five years as an Assistant District Attorney at the Brooklyn District Attorney’s Office where he founded the Environmental Crimes Unit within the Rackets Division. He directed numerous multi-agency investigations and lead complex prosecutions of corporate and individual wrong-doers. John was instrumental in negotiating seven-figure settlements and the remediation of environmental degradation and was the lead attorney on numerous trials and grand jury investigations. John received his Bachelor of Arts from Sarah Lawrence College and his Juris Doctorate from Brooklyn Law School, where he was awarded the Samuel Witte Prize for his scholarship in literature and the law, the Jack Weprin Real Estate Prize for his scholarship across the real estate law curriculum.

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Elliot Salazar
Communications
Elliot Salazar
Communications

Elliot Salazar (@elliotsalazar) is a Senior Designer at Virtue, the creative agency born from VICE that specializes in channel-agnostic brand platforms, programs and campaigns. Previously he was at Refinery29 – so if you’ve liked, double tapped, or retweeted a post on one of R29’s social feeds then you’ve probably seen some of his design work! Originally from Texas, he studied Design at Texas Tech University and later received his MFA in Design from the School of Visuals Art’s Designer as Author & Entrepreneur Program, co-chaired by Lita Talarico and Steve Heller. Elliot does not like to drink coffee or eat avocados. Photo: Erin Yamagata

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Rich Tu
Advocacy
Rich Tu
Advocacy

Rich Tu is the Vice President of Digital Design at MTV, a member of AIGA NY’s Board of Directors, and the host of the First Generation Burden podcast. Rich is a first generation Filipino-American and award-winning artist residing in Brooklyn, NY. He is a graduate of SVA’s prestigious Illustration as Visual Essay program and received the “Young Guns” award from the Art Directors Club, which recognizes the world’s best creatives under the age of 30. Creatively, his focus is on emerging audiences and energetic brands that benefit from an eclectic and unique point of view.

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Khoi Uong
Chair, Communications
Khoi Uong
Chair, Communications

Khoi Uong is the creative director and co-founder of Studio Rodrigo, a digital product design and strategy consultancy based in NYC. Prior to founding Studio Rodrigo, he was the creative director for Method, NY. He lives in Brooklyn between a nondescript federal prison and a large victorian cemetery with his wife and two small but growing children.

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Lynne Yun
Community
Lynne Yun
Community

Lynne Yun is a Type Designer at Monotype who specializes in all types of letterforms. From crafting handwritten calligraphic pieces to designing type for the screen, she enjoys the balancing act of form and function that is required when designing tools for communication. She enjoys sharing the joy of her craft through public speaking engagements and teaching workshops for organizations such as Typographics, TypeCon, and the Society of Scribes. Lynne’s previous positions include being a designer at Apple Inc., Publicis, and Deutsch. Her work has been recognized by organizations such as AIGA, Type Directors Club and Art Directors Club.

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Carly Ayres
Programming
Carly Ayres
Programming

Carly Ayres is a writer and creative director based in New York. She’s the founder of 100sUnder100, an inclusive community of hundreds of creative people under a hundred years of age. It manifests in the form of a Slack group (run, in part, by a wonderful group of admins), as well as through various in-person events and happenings. She was previously the co-founder of HAWRAF, an interactive design and technology design studio that worked to engage people in new & interesting ways. From sound-reactive identities to mirrored selfie posters, HAWRAF worked to help brands have better conversations. Prior to HAWRAF, Carly worked humanizing AI and evolving the Google logo in Google’s Creative Lab. She’s given voices to Fortune 500 companies & chatbots alike and writes on design, as well as a slew of other things.

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Julian Alexander
Board member
Julian Alexander
Board member

Julian Alexander is the founder of Brooklyn-based design studio Slang Inc., whose clients include the world’s top agencies and brands. His understanding of cultural nuance and deep passion for music informed his tenure as Design Director for Sony Music, where he won a GRAMMY® Award for The Complete Jack Johnson Sessions by Miles Davis for Best Boxed or Special Edition Package. As Executive Creative Director of Guild, Julian led creative teams on experiential projects for Nike, Target, and Stella Artois. His iconic logos and album artwork for Jennifer Lopez, 50 Cent, and Eminem among others can be seen on packages that have sold over 100 million units worldwide. Julian has moderated design talks at the American Institute of Graphic Arts and NYU, and presented at Apple. Julian is a graduate of School of Visual Arts, where he also taught typography.

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Isabel Sierra Gómez de León
Board member
Isabel Sierra Gómez de León
Board member

Isabel Sierra Gómez de León (Isa for short) is a creative director and artist, currently working as the creative direction for Media, Brand and Philanthropy at Bloomberg LP. Originally from the beautiful town of Seville, in Southern Spain, she moved to Madrid to study Media and Communications at San Pablo CEU University. She went on to complete a Master in Communication Design at Central Saint Martins School of Art and Design in London, UK graduating with distinction. In 2012, she joined the creative team at BBC Worldwide, where she worked as a creative for Music television. At Worldwide, she had the opportunity to work with cinema, television and digital titles for artists such as Beyonce, David Bowie and Dave Grohl. She started her career at Bloomberg’s London HQ in 2014, where she eventually became the brand’s leading creative covering Europe, the Middle East and Africa. After three productive years working in the international team, she moved to New York in 2017 to work for Bloomberg as a creative director. Alongside her commercial work, Isabel develops fine art projects as a photographer. Her work has been exhibited and published internationally. She currently lives in Manhattan with her wife Hana and cat Michi.

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Isabel Urbina Peña
Board member
Isabel Urbina Peña
Board member

Isabel Urbina Peña is a Multidisciplinary Designer and Art Director from Venezuela. She runs her own studio from Brooklyn, NY where she focuses on everything typographic: lettering, book covers, book design, typeface design, and branding. She has worked at cultural institutions such as Penguin Random House, American Museum of Natural History and her client list includes The New York Times, The New York Historical Society and Refinery 29, amongst others. She was named “New Visual Artist: 15 under 30” by PRINT Magazine and is a Type@Cooper and ProDiseño Alumna. Isabel loves to work on projects that have a positive social impact and is passionate about building a more inclusive design community. In her spare time, she teaches, speaks at conferences, and runs Yes, Equal a database of women in the creative fields.

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Jarrett Fuller
Board member
Jarrett Fuller
Board member

Jarrett Fuller is a designer, writer, educator, and podcaster. He runs twenty-six, a multidisciplinary design and editorial studio; hosts Scratching the Surface, a weekly podcast about design criticism; and teaches in both undergraduate and graduate programs at Pratt Institute, The New School Parsons School of Design, and the University of the Arts. He previously worked as a designer at Facebook, Warby Parker, and The Whitney Museum of American Art. He received his BFA in graphic design from Kutztown University and his MFA in graphic design and critical studies from Maryland Institute College of Art. He lives in Brooklyn.

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Ken Tanabe
Board member
Ken Tanabe
Board member

Ken Tanabe is a versatile creative leader with deep design expertise, cultural fluency, and a passion for harmonizing audiences and information. His portfolio spans a broad range of categories including tech (Google Creative Lab), financial (Visa NY Innovation Studio), design and motion (Imaginary Forces, Gretel), health and wellness (Johnson & Johnson: J&J Design), cultural institutions (Lincoln Center), entertainment (Beyoncé), and many others. Ken is an award-winning adjunct professor who has taught at Parsons School of Design since 2003, including classes in creative team dynamics and management, advanced motion graphics, data visualization, thesis, digital, and print. He has been a speaker/critic at Yale, SVA, FIT, and Parsons. Ken is also is the Founder of Loving Day, a holiday he created as a design-driven social change project. It is now the world’s largest network of multiethnic community celebrations. It has trended #3 on Twitter, and has been recognized by the U.S. House of Representatives, New York City Mayor Bill de Blasio, the Anti-Defamation League, and many cities including New York, LA, and DC. Ken has enjoyed public speaking engagements at over 80 venues like the HOW Design Conference, the Global PR Summit, and Harvard.

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Lyanne Dubon-Aguilar
Board member
Lyanne Dubon-Aguilar
Board member

Lyanne Dubon-Aguilar is a designer and creative director specializing in brand identity at Etsy in Brooklyn, NY. At Etsy, she leads a team of designers in creating brand experiences that foster creativity, community, and Etsy’s mission to Keep Commerce Human. Her projects include the launch of Etsy Studio, the Etsy IPO, and Etsy Wholesale. Originally from Tegucigalpa, Honduras, Lyanne has worked across a range of disciplines for The Museum of Modern Art, Pentagram, and Local Projects. Lyanne holds a B.F.A. in Graphic Design from The School of Visual Arts where she teaches as an adjunct faculty member.

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Sloan McGurl
Board member
Sloan McGurl
Board member

Sloan McGurl is a strategist and facilitator working at the intersection of community, design and the environment. Over the last 20 years their practice as a community organizer, non-profit fundraiser and social enterprise advisor has provided a platform for leadership in a diverse range of social enterprises. From their work as an early employee at Van Jones’ Dream Corps to their time as the Director of Board Relations for the Environmental Defense Fund, they have sought to use organizing and design to build strong teams, healthy boards and inspired workplace cultures. Currently they serve as the Chief of Staff at the Trust for Public Land, teach non-profit management at the NYU Wagner School of Public Service and host monthly design sprint dinners on social design and innovation as the co-founder of FLOX. A social design collective advancing a more just, equitable and sustainable future. They live with their partner and their two cats in New York City; and occasionally in a log cabin in the Catskills.

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Zipeng Zhu
Board member
Zipeng Zhu
Board member

Zipeng Zhu is a Chinese-born designer, art director, illustrator and animator in New York City who wants to make everyday a razzle-dazzle musical. His clients include Adidas, Coca-Cola, Microsoft, Twitter, Netflix, Harry’s, Viacom, The New Yorker, Fox, Animal Planet, CNN, Refinery29, Chobani, and Samsung. After he graduated from the School of Visual Arts in New York City, he has worked at Pentagram and Sagmeister & Walsh. He was one of the Art Directors Club Young Guns 13 winners and has been recognized as Print magazine’s New Visual Artist and The One Show Young Ones. His work has been exhibited all over the world including New York, Barcelona, Dubai, Mumbai, Shanghai and other major museums and institutions. He has recently started his own creative studio Dazzle to make everything dazzling.

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Staff

Stacey Panousopoulos
Executive Director
Stacey Panousopoulos
Executive Director

Stacey Panousopoulos has extensive management and customer service experience in the creative sector. Prior to working with AIGA NY she was the office manager, student advisor and seminar coordinator for Gotham Writers’ Workshop, the leading private creative writing school in New York City and online. She earned a BA in creative writing and classical studies at Hunter College in NYC. At AIGA NY, she builds relationships with the existing 3,000 members, the board of directors, sponsoring corporations and a range of external partners.

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Collaborators

Extended Play
Design & Development
Extended Play
Design & Development

Extended Play (EP) is a multidisciplinary design & technology studio, led by designer and developer Joseph Bergdoll. EP works at the intersection of branding, interaction, product, and print design.

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Sponsors

AIGA NY acknowledges the generous support of our sponsors and encourage you to turn to them first.

Made in NY

We’re proud of the New York design community, and we reflect that in everything we do—from the design & development of this very website (thanks extendedplay!) to the fonts we use (thanks Commercial Type!).